Today Facebook announced the latest add-on to their system. Soon you will be able to order food, Request appointments, Get quotes and buy tickets using Facebook pages of businesses.
From a Facebook newsroom announcement, they mentioned about the new changes. New changes will be active in the US from today and will roll out in Australia after few weeks.
Order food: You can now order food from restaurants directly from their Facebook Pages. Just click “Start Order” on any restaurant’s Facebook Page that uses Delivery.com or Slice.
Request an appointment: For local businesses that require you to book an appointment, such as spas and salons, you can now request a time via the business’ Facebook Page and view their entire slate of services and offerings. They’ll then get back to you on Messenger to confirm your appointment.
Get a quote: Some local business Pages will now have a “Get Quote” button at the top that lets you easily and quickly requests a quote from the firm.
Get tickets to movies and events: For many new movies this fall, you can buy movie tickets straight from their Facebook Pages via Fandango. In partnership with Ticketmaster and Eventbrite, we’re also making it possible for people to get tickets to other events — free or paid — directly from the event page on Facebook.
What does this mean for your business?
If you are running a store or shop, Which required to take orders, appointments or provide quotations. You don’t need to have high-end websites anymore. Facebook will handle all the technicality of it.
For most Australian businesses, Facebook already did a quite amazing job by generating traffic and allowing reviews. Caompair to Google Adwords, Facebook’s cost per click is very lower. However, Facebook not for all the businesses. If you are running a B2B business, then you have to go for a more sophisticated and more targetted advertising like Google AdWords.